Hello, I'm Aakriti, experienced product designer, currently
designing the car selling experience at CARS24, Previously at Park+
PARK+
Redesigning PARK+ homepage
How we reduced the bounce rate of Park+ app homepage from 56% to almost 31%
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CARS24
Seller funnel monetisation
CARS24 burns 4 Crore per month n the car inspection process. How can we balance that cost?
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CARS24
LEGO
design system
Led the implementation of a tokenised design system, significantly accelerating development and optimising operations across 30+ products and diverse brands.
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PARK+
Test drive lead generation
Designed a test drive lead generation product for Park+ app that increased leads by 4X
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About me
I have experience designing across multiple platforms, and working with technical/design teams to create user flows, wireframes, and building user interface mockups and prototypes.
When I'm not designing, you'll find me making gifs, re-watching classic Bollywood movies, or buying new stationery.
Years of experience
5+
Projects completed
20+
Design systems created
2
Research
Design
Strategy
Leadership
Combining data analysis and user understanding
Great design starts with understanding users. My research blends in-depth data analysis with qualitative methods like user interviews and usability testing.
Tracking user behavior with data-driven insights.
Gathering qualitative feedback directly from users.
Identifying opportunities through UX audits and analysis